Annika has been an indispensable part of Naturakademie since 2020. For more than five years, she has managed the entire back office and administration with outstanding professionalism, sound judgment, and reliability — from coordinating customer support and maintaining bookkeeping, finance, and KPI overviews to organizing team meetings, trainings, and events.
She not only optimized existing processes, but also created many new structures that are still in place today. Her structured, solution-focused approach — and her ability to remain calm, friendly, and efficient even during high-pressure phases — has been a tremendous asset to our team.
Annika has a remarkable talent for bringing order to chaos — always with a sharp eye for what truly matters. Whether it’s customer communication and customer management, billing, HR processes, onboarding, or complex system adjustments: Annika thinks along, works proactively, and delivers not only reliably, but with consistently high standards of quality.

What stands out most is that Annika took full ownership of all organizational and administrative responsibilities throughout Naturakademie’s entire growth journey — from its beginnings as a one-person business working with freelancers to the establishment of a limited liability company with permanent team members. She handled this independently, reliably, and with an exceptional instinct for priorities, people, and what is truly feasible.
During this time, she has made a major contribution to the professionalization and growth of Naturakademie, and is a true example of the kind of operational backbone that drives organizational development.
Her work is a true game changer for self-employed professionals, entrepreneurs, and growing organizations who want experienced, proactive, and highly organized support on eye level — from WordPress and shop management to copywriting, design, video editing, course management, project management, customer care, data and financial management, as well as a wide range of HR and team-related responsibilities.
We can recommend Annika without reservation — both professionally and personally.

Working with Annika was an absolute turning point for my company. As a sole trader, the constant flood of tasks often overwhelmed me. Thanks to Annika's valuable support, that has changed.

Whether it's writing emails or managing projects, Annika does everything with a reliability and diligence that never fails to impress me. I particularly appreciate her ability to quickly familiarize herself with new topics and her proactive approach to solving problems before they even arise.

Her support didn’t just take a huge amount of stress off my shoulders — it also gave me valuable time back, which I can now invest into growing my business. If you’re looking for committed, highly capable support, you’ll find a true partner in Annika.
- manuelabaierl.com

Annika is a true asset to my business.
Thanks to her support with customer communication, proofreading my newsletter and blog articles, and handling bookkeeping, I can fully focus on my core work — building WordPress websites.

Her professionalism and reliability are second to none.
Thank you, Annika, for your outstanding commitment!
— mbaierl.com

Thanks to Annika, I can focus on my work instead of dealing with all the “computer stuff” I don’t want to spend my time on — even though it’s essential for every business.
Whenever I need to create an invoice or a quote for a client, I simply delegate it to Annika. She handles it quickly, smoothly, and with precision. That way, I can concentrate on what I’m good at — and what I truly enjoy doing.

As a business consultant, I rely on support that’s dependable and truly independent — and that’s exactly what I’ve found in Annika. She prepares my bookkeeping documents, supports project management, and handles task preparation — always fast, structured, and proactive.
What I value most: once I explain something properly, I can trust that it will run smoothly from then on. She doesn’t just take work off my plate — she creates real breathing room.
For me, Annika is the perfect sparring partner for recurring tasks: efficient, composed, and with a clear eye for what matters. If you’re looking for smart, reliable relief, you’re in exactly the right place with her.